The first step in successfully accepting the TRUE code is to ensure that your enterprise has a means of recording, tracking and managing the codes, whether it be integrated into your online booking platform or your travel agency registration process.
As soon as you decide to start accepting TRUE, you'll start hearing from our agents. When that happens, it is critical that all members of your team know that this code is now accepted and can relay that information to any agents who inquire. We can help!
CCRA provides a full range of logos and branding assets that you can start to incorporate into your travel agency communications, your website or any other touchpoint that will help our agents recognize you as a TRUE supplier. This is critical in helping you stand out from the pack.
When you're operationally ready to accept the code, your staff is fully aware, and your branding reflects it, it's now time to drive loyalty amongst our agencies through marketing and specials designed just for them. Our agencies are extremely loyal to our travel suppliers.
We can provide you with full access to the PowerSolutions Online, CCRA University and Members Only education platforms. Whether a live webinar, a syndicated webcast or a presence at one of our live events, we'll make it work for you!
CCRA holds meetings, events and trade shows at the local, regional and national level. We can get you in front of agents at their chapter meetings, our PowerSolutions LIVE event series and the Travel Agent Forums each year in some pretty creative ways!
CCRA has completely overhauled our digital communications, and with lots of options for private emails, weekly newsletters, our award-winning blog and more, we can keep your brand out there and bringing you travel agency business.
We've partnered with the top publications in the travel space to provide amazing opportunities to market your brand in conjunction with other CCRA suppliers. This can give a real boost to your brand and help make you a part of our agencies' packages.
Agencies who are accredited by CCRA and granted a TRUE code have to meet minimum experience requirements, including letters of reference and length of time in business.
When you market to TRUE travel agencies, you're reaching decision makers directly - there is no intermediary or filter on your message. You control the messaging that reaches our agents!
Our agencies rely heavily on the recommendations and experiences of other TRUE agencies. That means you'll be cultivating a loyal segment of agencies dedicated to your products and services.