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So, what does CCRA stand for?
Computerized Corporate Rate Association
But we outgrew that old acronym long ago. Today, we are a diverse family of brands, or a network, designed to facilitate commerce between travel professionals and industry suppliers. We provide innovative marketing programs, booking tools, call center solutions, education and training, association and even accreditation for our elite customers. We’re not your typical association – but we like to think we capture the best of everything.
Our Value
We like to think we do a pretty good job putting great products, great suppliers and the best agents together so they can thrive. We stay out of the transactions and just stick to the introductions!
Our Brands
It all began with our Rate Codes, then came our 24/7 Call Center Services, our hotel portal and now the premier association and accreditation for travel professionals everywhere.
Our Name
CCRA originally stood for Computerized Corporate Rate Association, but like most travel industry organizations these days we’ve surely outgrown that acronym and evolved into something far greater.
Our People
Built by travel professionals from all corners of the industry, we’re dedicated, passionate and completely committed to our travel agency and suppliers’ successes.
A Walk Down Memory Lane
Here are just a few of the major milestones that made us who we are today!
Our Culture
Whether you do business with us now, are thinking about joining or partnering with us, or you just want to know what it’s like to work for us, here’s a little more about who we are:
We Love What We Do
We’ve built our company on the expertise, passion and perspective that comes from our employees. We all share a great love of travel and customer service, and we believe this shines through in our attitudes and our approach.
We Build for the Future
We always have our eye on what’s ahead. And that means being able to meet customer needs and expectations quickly, and with a level of responsiveness that demonstrates we’re ahead of the market.
We Celebrate Our Failures
No one gets it right every time – so when we stumble, we learn, we adjust and we improve. Every result is an opportunity, and we believe it makes us stronger and smarter as we take on our next challenges.
We Are A Diverse Family
But we’re not just a diverse family of brands – we’re a diverse family of professionals from all corners of the travel industry. We treat each other with respect and value each other’s ideas. That gives us the power of perspective.
We Build Our Brand On Your Trust
There is nothing more important to us than the trust of our customers. Whether we’re servicing your most important asset (your travelers) or protecting your data, we know that we can only grow our brand by protecting yours.
We Don't Make Promises
We make progress. We develop solutions. We believe that words are meaningless without action. So we’ll always come to the table with results – not excuses or promises. We expect to build and keep your trust so we’ll never need them.