Travel Agency Accreditation and the TRUE Code Membership

Our Accredited Agencies

  • Leisure Focused95%
  • Use TRUE for Cruise Bookings90%
  • Use TRUE for Hotel Bookings90%
  • Come to CCRA for Training95%
  • Renew Every Year99%

Requirements for Becoming an Accredited Agency with TRUE:

  • You must be a corporation, LLC or sole proprietor. If you're a sole proprietor, you'll need proof of a registered DBA, Assumed or Fictitious Name.
  • You must be willing to pass a background screening if needed.
  • You must satisfy all seller-of-travel requirements for your state.
  • States which currently require a bond and seller of travel license are California, Florida, Hawaii, Iowa, and Washington.
  • You must be able to demonstrate at least 6 months of travel selling experience.
  • You must have 3 written business references to support your application.
  • You must provide proof of an active business bank account in good standing.
  • You must actively manage the agents you allow to operate under your TRUE Code.

Questions? Join an upcoming webinar Demystifying TRUE Accreditation: What you need to know.

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What About Marketing?

CCRA offers a robust toolkit to help you market and brand your business:
  • A complete set of TRUE Accredited Travel Agency Logos to use on your marketing materials.
  • Listing on for easy supplier verification.
  • Electronic professional photo ID card for you and up to 24 additional agents.
  • Social media images for your use.